Comparison
HighIQ vs Structurely
Structurely: An AI lead-qualification assistant, best known in real estate for conversational text follow-up and appointment setting.
Structurely is one of the original names in real estate lead qualification AI. Teams buy it to stop leads going cold in the CRM: the assistant picks up a new lead, texts it, asks qualifying questions, and hands a warm conversation back to an agent. If your problem statement is "nobody texts our Zillow leads after 6pm", that is a real and well-understood fix.
HighIQ starts from a different assumption: the fastest path to a conversation with an internet lead is a phone call placed within seconds, not a text placed within minutes. Jamie, our voice agent, dials the lead the moment it lands, holds a real spoken conversation, handles objections, books to a live calendar, and can warm-transfer a hot lead to whoever is on duty right now. SMS and email run alongside voice as the same agent with the same memory, not as a separate channel.
The second difference is what happens after the conversation. HighIQ writes the summary, recording link, disposition, tags, tasks and pipeline stage back into your system of record (Follow Up Boss, BoldTrail, Sierra Interactive, Real Geeks, GoHighLevel) so the CRM reflects reality instead of an unread inbox. And HighIQ is built to work the whole database, not just today's new leads: dormant contacts, past clients and expired opportunities all get worked on a schedule you set.
Straight answer
Which one should you actually buy?
Pick Structurely when…
If you want a text-first assistant bolted onto an existing lead flow, you have a human ISA team who just needs conversations warmed up, and you specifically do not want an AI making outbound calls on your brand, Structurely is a narrower, lighter change to your process.
Pick HighIQ when…
If speed-to-lead on the phone is the bottleneck, if you have thousands of dormant records nobody is working, or if you need the AI to actually move records through your CRM pipeline and hand off live to a human, HighIQ is doing a materially bigger job.
Feature by feature
HighIQ and Structurely, side by side
Open any row for the detail. Where a vendor doesn't publish something, we say so instead of guessing.
Outbound AI phone calls
- HighIQ
- Dials new leads in seconds and works the back database on a schedule.
- Structurely
- Voice capability is marketed alongside text. Check their site for the current scope.
AI text (SMS) conversations
- HighIQ
- Same agent, shared memory across voice, SMS and email.
- Structurely
- This is their core product.
Live warm transfer to a human
- HighIQ
- Transfers a hot lead to whoever is on duty, mid-call, with context.
- Structurely
- Not published on their site at review.
Two-way CRM sync
- HighIQ
- Notes, recordings, call logs, tasks, tags and stage changes written back in real time.
- Structurely
- Integrations are published on their site. Verify the specific write-back fields you need.
Database reactivation at scale
- HighIQ
- Designed to work every record you own, not only new leads.
- Structurely
- Not published on their site at review.
Instant CMA and seller valuation reports
- HighIQ
- The agent spots seller intent and sends a live CMA page with real comps and market pulse, then alerts you when it is opened.
- Structurely
- Not published on their site at review.
AI-native saved search with intent detection
- HighIQ
- Leads set up alerts by talking to the agent, which then reaches out on favorites and repeat views. Requires the IDXBroker add-on.
- Structurely
- Not published on their site at review.
AI power dialer for your human agents
- HighIQ
- Script builder, live transcription, AI notes, auto-disposition and follow-up tasks.
- Structurely
- Not published on their site at review.
1-click website builder
- HighIQ
- Editable, A2P-conscious templates, with IDX through IDXBroker.
- Structurely
- Not published on their site at review.
Published pricing
- HighIQ
- $2,000/mo for 10 users on a 6-month agreement, $2,500 month to month.
- Structurely
- Not published on their site at review. Quoted by their sales team.
Free account to try it
- HighIQ
- Free signup, no credit card.
- Structurely
- Demo request.
FAQ
HighIQ vs Structurely, answered
Is HighIQ a Structurely alternative?
Yes, teams evaluate them against each other. The practical difference is channel and depth: Structurely is best known as a text-first qualification assistant, while HighIQ leads with an AI voice agent that calls in seconds, runs SMS and email as the same agent, and writes every outcome back into your CRM.
Does HighIQ replace my ISA team?
Most of our 800+ teams use it to make their ISAs more productive rather than to remove them. The AI takes first contact, the endless follow-up and the dead database, and hands humans conversations that are already qualified and booked.
How much does HighIQ cost compared to Structurely?
HighIQ publishes its pricing: $2,000 per month for 10 users on a 6-month agreement, or $2,500 month to month, with white glove onboarding available at $2,000 one time. Structurely does not publish pricing on its website, so compare against your own quote.
Can I try HighIQ before talking to sales?
Yes. Create a free account with no credit card, or talk to Jamie right now from the homepage. The voice agent on our site is the same product our clients deploy.
How we compiled this
How we compiled this: every statement about the other product comes from their own public website and documentation on the review date below, and is linked so you can check it. Where a number is not published anywhere (pricing is the usual one), we either say "not published" or, if we have first-hand information such as pricing shown to us in that vendor's own sales demo, we state exactly where and when we saw it so you can weigh it and confirm with them directly. We never guess. Statements about HighIQ describe what the product does today. If you find something out of date, email michael@highiq.io and we will correct it.
Written by Michael Hopkins, Founder, HighIQ · Last reviewed August 21, 2026
Source for every Structurely claim: www.structurely.com ↗
Proof
Don't take our word for it
800+ top real estate teams run on HighIQ. Their filmed, named, on-the-record accounts — with full transcripts — are the only evidence that matters.