Residential real estate
Are your agents calling your database every day?
Leads pour in from Zillow Flex, Meta, ZBuyer, OpCity, CINC and Google — then sit at 'last touch · 265 days.' HighIQ is an AI-native sales and marketing system built for real estate teams that live and die by speed to lead. Our voice, SMS and email agents call new leads within seconds, follow up with aging leads forever, answer buyer and seller questions in real conversation, book appointments straight onto your calendar, and warm-transfer live prospects to an agent when it counts. Everything syncs both ways with your CRM, so nothing gets logged twice and nothing falls through. Over 800 top real estate teams already run on HighIQ.
- to first call
- <60sto first call
- top teams
- 800+top teams
- calls/day per AI agent
- 2,160calls/day per AI agent
Where it hurts
The pains this removes
Speed-to-lead is impossible
A new inquiry needs a call in seconds, all day, every day. No human team does that consistently. The agents do it by default.
The database is dead weight
~30,000 leads already paid for, untouched. Database reactivation is the headline use case here.
The stack costs a fortune
ISA, VA, dialer and CMA software — roughly $13k+/mo of tools and staff — replaced by one system.
Use cases
What teams point the agents at first
Database reactivation
The ~30,000 leads you already paid for and stopped calling. The voice agent works the whole list on a schedule you set, has a real conversation about timing and motivation, and hands back the handful who are actually moving this quarter.
New-lead speed to lead
Zillow Flex, Meta, ZBuyer, OpCity, CINC and Google inquiries get a call in under 60 seconds — at 11pm, on a Sunday, during a showing. If they answer and they're ready, the call is warm-transferred to whoever is up on rotation.
Open house and sign-call follow-up
Sign-in sheets and sign calls get worked the same day instead of next week. The agent confirms which property they saw, qualifies buyer or seller intent, and books the follow-up appointment on your calendar.
Past-client and referral farming
Your sphere is the cheapest lead source you own. Scheduled check-in campaigns ask about home value, life changes and referrals, then route anyone with a reason to move straight to an agent with the full conversation logged.
Hear the difference
A 265-day-old lead, picked back up
Sample of a database reactivation call. Draft script — your agents are configured to your scripts and criteria.
HighIQ AI
Hi, is this Dana? This is Alex over at the Sloan team — you reached out about a home value on Maple last year and I'm just circling back. Bad time?
Dana
Uh, no, you're fine. That was a while ago though.
HighIQ AI
It was — about nine months. A lot has moved in your neighborhood since then. Are you still thinking about selling at some point, or is that off the table now?
Dana
Probably next spring. Depends what we could actually get for it.
HighIQ AI
That's fair. Two comparable homes on your street closed in the last 60 days, so I can put together current numbers for you. Is the house still four bedrooms, or did you finish the basement?
Dana
We finished the basement, yeah. Added a bathroom too.
HighIQ AI
Good — that changes the number. I'd rather have Mike walk you through it than email a PDF. He has Thursday at 10 or Friday at 4 open. Which works better?
Dana
Thursday at 10 works.
Workflow
What the agents actually do
- 01New inquiry hits the CRM; the voice agent calls within seconds.
- 02Qualifies, answers questions, and follows up by SMS and email if there's no pick-up.
- 03Books the appointment on the calendar or warm-transfers the live call to a rep's phone.
- 04Writes the call summary, recording, notes, tags and stage change back to the CRM.
- 05Long-term nurture keeps working the lead with real context from prior conversations.
- 06CMA (beta) produces real comps and a first-pass valuation, prepared by Jamie.
Integrations
Two-way sync with your system of record
Proof
Results from teams running it
“By far the most advanced, most amazing one I've seen in terms of how it's built out.”
Blake Sloan, Sloan Realty Group — Myrtle Beach, SC
Read the full transcript“The AI qualified and set 20 appointments and initiated 10 warm transfers straight to the agent's phone.”
Matt Brown, Keller Williams Leading Edge
Read the full transcript“Between the three of us, we've set about 50 appointments so far. Already led to three listings.”
Jonathan Dickey, The Locale Group, Keller Williams Premier Realty — Colorado Springs, CO
Read the full transcriptCampaign results
KW Landmark — Queens, NY
- leads worked
- 1,030leads worked
- booked sales conversations
- 76booked sales conversations
- all-in per booked conversation
- $106all-in per booked conversation
- campaign window
- 4 monthscampaign window
FAQ
Questions we get
What is an AI sales agent for real estate?
An AI sales agent is software that automatically calls, texts, and emails every lead in your database — qualifying buyers and sellers, booking appointments, and writing every interaction back to your CRM. HighIQ calls new real estate leads in under 60 seconds, then follows up by text and email for as long as it takes.
How many teams are using this?
800+ top real estate teams.
Does it work my old leads or only new ones?
Both. Database reactivation across your existing contacts is the most common starting point.
Can a live call reach my agents?
Yes — warm transfer routes the live call to a rep's phone, with the summary already logged in your CRM.
How much does HighIQ cost?
The Team plan is $2,000 per month and includes 10 licenses on a 6-month agreement, with additional licenses at $200 per month. Month to month is $2,500. Voice, SMS and email usage is billed as used. You can create a free account with no credit card.
How long does setup take?
Most teams are live in days, not months. With white glove onboarding ($2,000 one time) we handle CRM integration, up to three AI agent build-outs, lead routing and phone setup, compliance and A2P submission, then run your first campaign with you on launch day.
Does this replace my ISA?
It replaces the dialing, the first-touch calls and the follow-up that never happens — the work an ISA can't do at 2,160 calls a day. Teams that keep human ISAs move them onto live, qualified conversations the AI warm-transfers over instead of cold lists.
Is it compliant?
Yes. We guide A2P 10DLC registration and brand/campaign submission during onboarding, respect opt-outs as a terminal disposition that pauses the AI, and the optional Litigator & DNC Guard ($0.004 per record) scrubs against the national DNC list and major litigator databases on a schedule. Calls are recorded and transcribed with your disclosure language in the script.
What are the contract terms?
Pick a 6-month agreement for the lower rate, or run month to month at the higher rate. There is no charge to create an account and no credit card required to start.